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Advertising break-even

Calculate or record using your own data, download the result and save project versions after signing in.

Revenue per orderVariable cost excluding ads

Calculation & recording basis

Contribution before ads is the maximum acquisition cost; break-even ROAS = revenue ÷ contribution before ads. Excludes overheads and repeat-purchase value.

Results & evidence

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Currency / FX directionQuote date

Sources, quote conditions & exclusions

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